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Showing posts from January, 2025

A Sales Call Guide

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A sales call guide with tips on how to maximize every sales call to its full potential and leave with the result you planned for.  The sales call via telephone, remote video, or face-to-face is still the most important business activity for any salesperson. Today, however, the approach must be different—same sales activity as old, but it now needs a different approach.  What is needed is a mindset shift from a call-and-chase mentality to a connection mentality. The shift moves from pushing the customer to compelling the customer. The shift moves from shouting our sales messages to conversations about desires and needs. What is a sales call? According to Salesforce research, 92% of customer interaction occurs by phone, but as many as 85% of customers say they are unhappy with their phone experience. The sales call is an outbound sales method that involves actively reaching out to prospective buyers to generate new or repeat business. It includes everything f...

Micro Sales Lessons Are What Salespeople Want

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Mirco sales lessons can be very powerful. Video and multi-media innovations have enabled salespeople to achieve results by using more efficient means. For example, remote meetings, virtual seminars, video emails etc. The mobile phone was once a big block and only used for calls, but now they are slim enough to fit inside a pocket plus offer high end cameras, music, news, and thousands of apps. Well, learning about sales hasn’t fallen behind this “shrinking” effect. Sales training has been updated to better fit work schedules and learning preferences. In today’s selling environment, where continuous learning is expected, watching hours of training videos can be hard. But what if salespeople could receive bite sized micro sales lessons in a more entertaining and memorable way? A whole new generation of people prefer accessing shorter training material on social media platforms such as YouTube or LinkedIn, to online training materials. Quick sales training content provides people with all...